Expectation Management

Simon Hefler’s UK Telegraph article titled “The end of the road for Barack Obama?“, he says “the root of the problem seems to be the management of expectations.”

During the campaign,  Mr Obama dazzled audiences with rhetoric.  And the black community was excited at the option of a black president.  The mainstream media also fell for it. As Hefler put it,

“Mr Obama benefited in his campaign from an idiotic level of idolatry, in which most of the media participated with an astonishing suspension of cynicism.”

On 7 Sep 08, I posted a review about how Mr Obama was all theater, and the image was winning more than Senator McCain’s focus on substance.  I noted that during the campaign, Obama didn’t even travel with a press pool.  “Everything is scripted.”

At the time, I worried that “Obama may try to push us to ‘a Brave New World where highly paid symbolic analysts construct reality by manipulating symbols,’  but if he is elected, he will quickly find out how uncooperative the rest of the world is, at our peril.”

As Hefler put it, “The magnificent campaign created the notion that Mr Obama could walk on water. Oddly enough, he can’t.”

Vacuous promises of change are hostages to fortune if they cannot be delivered upon to improve the living conditions of a people. The slickness of campaigning that comes from a combination of heavy funding and public relations expertise does not inevitably translate into an ability to govern. There is no point a nation’s having the audacity of hope unless it also has the sophistication and the will to turn it into action. As things stand, Barack Obama and America under his leadership do not.

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